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GRAD Engineering LLC


To learn from those that come before us, to inspire those that follow.


David Packard 1949 “A company has a greater responsibility than making money for its stockholders.  We have a responsibility to our employees to recognize their dignity as human beings," Packard believed that those who help create wealth have a moral right to share in that wealth.

 David Packard = management by walking around


"Medicine is for people, not for the profits," George Merck II Time August 1952  "And if we have remembered that, the profits have never failed to appear," he explained. "The better we remembered, the larger they have been."

 *Take care of you customers and they will take care of you.  Take care of your self and you all the only one.

 "The test of a first-rate intelligence," wrote F. Scott Fitzgerald, "is the ability to hold two opposed ideas in the mind at the same time and still retain the ability to function."

 The best students are those who never quite believe their professors.

 Courage, it's said, is not the absence of fear, but the ability to act in its presence.

 Alfred Slone “Gentlemen I take it we are all in agreement on this decision?” And every body nodded their heads.  “Then I suggest that we postpone this decision until we generate some genuine disagreement so that we might know what the decision is all about.”

 * I am contrary not because I disagree, but because I agree with you. I ask you not to agree with me for the sake of consensus; but to disagree as to test my hypostasis. 


 Love what you do and love whom you do it with.

 Put your best people on your best opportunities and not your biggest problems.

 The moment you feel the need to manage someone you made a hiring mistake.


  1. Lead with questions not answers.
  2. Dialog and debate.
  3. When things go wrong.  Autopsies without blame.

What I can do better than anyone.  What I am passionate about.  What I can do for money.  The intersection of the three.

One must not reject the data just because one does not like the data.

The right people do not need a manager.  Hire the right people and with no job in mind and they will pick a place. 

The harder I work the luckier I become.

Ben Franklin:  'Talents not used are like sundials in the shade.'

Be quick! Be careful!

Keep one eye open.


Live up to your name.


Keep your friends.

Every day close your eyes and smile.